Italian businessman Pieropaolo Antinori was gunned down in downtown Moscow today at 4:15 pm.

His car, a Nissan Maxima, was cut off and surrounded by cheap Russian cars, which were abandoned after the crime. Several people in ski masks broke the windows of the Nissan and took out several cases loaded with cash (a lot of business in Russia is done in cash due to corrupt banking system). The businessman tried to cover himself with his hands, begging for his life, however he was shot few times in his head.

The driver was uninjured, and though he is in shock, he delivered the story to the police. Mr. Antinori was a successful shoe-maker, who was a regular in Moscow, where he was involved with many businesses. Officials suggest that the motive for his murder was not the money in the suitcases, but the market competition with local businesses.

No one has been charged or arrested in relationship to this crime.